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Author Description

Shilpa Gupta

Shilpa is the Head, Retail and FMCG Division of FICCI. She is working towards creating a positive retail business environment in retail and FMCG Space. Shilpa has been on various panels discussing the trends, projections and opportunities in retails and FMCG arena. She is a Masters in Economics and Education and is currently pursuing her Doctorate in “CSR- An obvious choice for pure business!”

Direct Selling – An Avant-garde Model

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direct selling india in india
Direct Selling industry in India is one of the fastest growing non-store retail formats. Recording a double-digit growth in the post-reform period, it offers self-employment opportunities to a large number of people in the country. However, there is a...
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Domestic Economy direct selling, india, multilevel marketing, policy, policy reforms, pyramid, reforms, retail 22 Comments

Ye Customer Maange More! *

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India’s retail market is expected to cross US$1.3 trillion by 2020, but the questions are, which is a better choice – Malls or High Street; is it a ripe time to upscale?; with the Mall rentals going down /...
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Domestic Economy consumer goods, consumers, india, retail Comments are off

A Billion+ Customers need a Million Sales and Service Touch Points

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For long, the analysts have been betting on strong retail and financial services sector performances to help and power India – Asia’s third-largest economy. Such expectations further get a boost as more and more Indians move towards western-style consumer...
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Domestic Economy india, massmerize, retail 6 Comments
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  • Energizing travel towards a sustainable future
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